I'm Andrew, a product designer in Philadelphia.

I take ideas from fuzzy to finished.

Crafted UX for real product problems.
Focused on your users, aligned to your business needs.

Got a fuzzy idea? Let's talk
See the work

How I work

01 · FuzzyFind the shape. I frame what we're actually solving through research, foresight and fast ideation, often using AI to explore more directions than a team could sketch by hand.

02 · FormingMake it real. Flows, wireframes and prototypes people can react to. Something rough in front of people this week beats a deck debated for a month.

03 · FinishedPolish it. Clear UI, careful interaction details, and close work with engineers so what ships matches what we meant.

About

Portrait of Andrew Weinhoffer

I'm Andrew, a product designer in Philadelphia.

I've spent the last 15+ years moving between the fuzzy and finished ends of design. I've freelanced for brands and startups, designed Xfinity's multi-product activation and onboarding experience, and now I'm on Comcast's Product Experimentation team, prototyping AI-powered concepts before they hit the roadmap.

I like the messy early part of a project, and I care just as much about the details at the end. I also teach, having been an adjunct at Drexel, and I build my own tools on the side, like Refrakt.

  • Now: Sr. UX Product Designer, Comcast Product Experimentation
  • Before: freelance · GSI Commerce · Razorfish Health
  • Also: Former adjunct, Drexel University
  • Tools I reach for: Figma, Replit, VS Code, Claude
Resumé